Primary Team
Emily Binder, Founder & Chief Strategist
Emily Binder is a marketing and technology entrepreneur, speaker, and consultant. She founded Beetle Moment Marketing in 2017. Emily is also the founder of WealthVoice, the top AI voice marketing and podcasting app for financial professionals since 2020, ranked on the Kitces FAT Map.
Applying almost fifteen years of experience as quarterback for successful marketing initiatives from startups to Fortune 500 brands, Emily helps visionary executives businesses stay relevant and create durable businesses.
She speaks at marketing, AI, and financial conferences and is a founding Thinker on the elite speakers video platform ThinkersOne.
As a strategist or fractional CMO, Emily consults on brand strategy, AI and voice marketing, and content marketing. She has hosted the mini-podcast “Voice Marketing with Emily Binder” since 2018.
Emily lives in Austin and loves rollerblading, audiobooks, and tennis. Watch her latest YouTube Short.
Allison Pons, SVP, Innovation & Design
Allison Pons is a marketing executive with 10+ years of experience in start-up, agency, and corporate environments.
Hands-on experience developing multi-million-dollar engagement strategies and creative campaigns. Managed a range of digital teams, including dev, SEO, social, analysts, content, CRM, and media teams. Strong working knowledge of innovation and digital strategy, branding, B2B and consumer marketing.
Experienced, empathetic leader with excellent strategy, management, creative and technical skills. Passionate about AI, innovation, and technology.
Allison lives with her husband and dog in California and is a Roman history enthusiast who also dedicates her free time to Afghan rights. She is a painter and a student pilot.
Flexible Team structure
We have a distributed team of freelancers and talented creators including:
Sound designers and sonic branding composers
Social media content creators and copywriters
Website development and design specialists (Wordpress, Squarespace, no-code, and headless CMS)
Podcast editors
Video editors
Our story: partnering for a decade
Allison and Emily met in 2010 in Atlanta while working on marketing for Titanic: The Artifact Exhibition and BODIES: The Exhibition at PRXI.
Work wives ever since. Why? Complementary skillsets (visionary star/creator + creator/mechanic). An equal level of curiosity with tech and fascination with the psychology of marketing.
Allison brings the ultimate gift for operational strategy and systems thinking, while Emily is the seer and big idea conduit.
“ Emily is at the cutting edge of technology. Voice is (and will be) the most natural way for us to interact with technology. Emily is already deep in it. Listen to her. Watch her. Follow her.”
Emily speaks about the future of marketing