Video Marketing · Content Strategy
The UnPodcast
Package.

4 hours of your time. 4 months of weekly video content posted for you.

Book Intake Call

81%

of buyers prefer video on social media (HubSpot, 2025)

47%

of buyers review 3–5 pieces of content before engaging a firm

4 hours→

creates 4 months. Four virtual sessions net a quarter of video posts.

How it works

  • Discovery meetings · Niche Audience Identifier System Workshop · Keyword, topic and SEO research · 4-month content marketing plan · Prep docs with prompts and hooks

  • Four remote recording sessions with your Producer on Riverside. Your Producer coaches you on resonant hooks and Embodied Speaking technique.

  • 4 months of edited video content posted to YouTube, LinkedIn, Facebook, TikTok, Instagram, and/or X · YouTube SEO titles and descriptions · 1 SEO blog post or LinkedIn Pulse article · 2 performance reports

What's Included —
5-Month Engagement

  • Discovery & Strategy session with Emily Binder ($4,000 value)

  • 4-month content marketing plan ($16,000 value)

  • Four remote recordings with Producer ($3,200 value)

  • Publishing: algorithm-optimized videos + social posts for 4 months

  • First Comments and reshare texts for company page and executives x16 posts (saves you 11 hours)

  • 1 SEO blog post or LinkedIn Pulse article

  • Copy-&-paste email and SMS blurbs to promote your videos

  • 2 performance reports with KPIs + recommendations

“Something about these videos that I REALLY like… I feel more real, more like I’m talking to someone and not just spouting facts. A little more swagger. Really happy with these, not to mention the thousands of additional views since we began the YouTube and LinkedIn campaigns.”
— Lars Phillips, CFA, CFP® · Lead Advisor & Partner, Avier Wealth Advisors

Sample videos

Investment

$26,000 total

Your time commitment: ~4 hours up front. You get 4 months of weekly short-form video content posted while you're golfing.

Platforms: YouTube Shorts + 1 social platform (LinkedIn, Instagram, Facebook, TikTok, or X)

Boost Add-ons (additional social platforms)

Plus: +1 platform · +$400/month × 4 publishing months

Pro: +2 platforms · +$700/month × 4 publishing months

Elite: +3 platforms · +$1,100/month × 4 publishing months

Not your average content strategy

Most producers hand you a list of generic topics and hit record. They won't tell you when you've lost the plot, sunk into your chair, or stopped breathing — because they don't want to offend you. That's why so many videos fail to surface the authority that's already in you.

Before we film, you get a deep content plan built from our Niche Audience Identifier System — completed on your kickoff call. Every topic is engineered to reach the specific people most likely to hire you. Not recycled questions. Not “What is a mega backdoor Roth?"

Then we get the hook dialed in. We will stop and restart until the pacing works. It might take fifteen minutes. We go until it's right.

Algorithms reward specific answers from experts with a point of view. You have that: this is how it gets out.

What you actually receive.

Most producers give you topics. We give you a session-by-session content plan, on-camera coaching notes, engineered hooks, and talking points built around your specific niche audience — before we ever hit record. Here's a sample.

Click to open full document

Limited to 4 clients per quarter

4 hours.
4 months of content.

Emily personally produces every engagement. That's why the results are different — and why spots are limited.

You've seen the investment. If you're ready, let's talk.

See If You Qualify