Video Marketing · Content Strategy
The UnPodcast
Package.

4 hours of your time. 4 months of weekly video content posted for you.

Book Intake Call

81%

of buyers prefer video on social media (HubSpot, 2025)

47%

of buyers review 3–5 pieces of content before engaging a firm

4 hours→

creates 4 months. Four virtual sessions net a quarter of video posts.

How it works

  • Discovery meetings · Niche Audience Identifier System Workshop · Keyword, topic and SEO research · 4-month content marketing plan · Prep docs with prompts and hooks

  • Four remote recording sessions with your Producer on Riverside. Your Producer coaches you on resonant hooks and Embodied Speaking technique.

  • 4 months of edited video content posted to YouTube, LinkedIn, Facebook, TikTok, Instagram, and/or X · YouTube SEO titles and descriptions · 1 SEO blog post or LinkedIn Pulse article · 2 performance reports

What's Included —
5-Month Engagement

  • Discovery & Strategy session with Emily Binder ($3,000 value)

  • 4-month content marketing plan ($16,000 value)

  • Four remote recordings with Producer ($3,200 value)

  • Publishing: algorithm-optimized videos + social posts for 4 months

  • 1 SEO blog post or LinkedIn Pulse article

  • Copy-&-paste email and SMS blurbs to promote your videos

  • 2 performance reports with KPIs + recommendations

“Something about these videos that I REALLY like… I feel more real, more like I’m talking to someone and not just spouting facts. A little more swagger. Really happy with these, not to mention the thousands of additional views since we began the YouTube and LinkedIn campaigns.”
— Lars Phillips, CFA, CFP® · Lead Advisor & Partner, Avier Wealth Advisors

Sample videos

Investment

$19,500 total · $3,900/month × 5 months

Your time commitment: ~4 hours up front. You get 4 months of weekly short-form video content posted while you're golfing.

Platforms: YouTube Shorts + 1 social platform (LinkedIn, Instagram, Facebook, TikTok, or X)

Boost Add-ons

Plus: +1 platform · +$400/month × 4 publishing months

Pro: +2 platforms · +$700/month × 4 publishing months

Elite: +3 platforms · +$1,100/month × 4 publishing months

Not your average content strategy

Most producers hand you a list of generic topics and hit record. They won't tell you when you've lost the plot, sunk into your chair, or stopped breathing — because they don't want to offend you. That's why so many videos fail to surface the authority that's already in you.

Before we film, you get a deep content plan built from our Niche Audience Identifier System — completed on your kickoff call. Every topic is engineered to reach the specific people most likely to hire you. Not recycled questions. Not "What is a mega backdoor Roth?"

Then we get the hook right. I will stop you until the pacing works. It might take fifteen minutes. We go until it's right.

Algorithms reward specific answers from experts with a point of view. You have that. This is how it gets out.

What you actually get.

Most producers give you topics. We give you a session-by-session content plan, on-camera coaching notes, engineered hooks, and talking points built around your specific niche audience — before we ever hit record. Here's a sample.

Click to open full document

Limited to 4 clients per quarter

4 hours.
4 months of content.

Emily personally produces every engagement. That's why the results are different — and why spots are limited.

You've seen the investment. If you're ready, let's talk.

See If You Qualify