Judging Your Tweets

Can you compose an original, grammatically correct, thoughtful comment in 280 characters or less? On a regular basis? Well, that’s something.

Aired August 24, 2018.

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Unicorn Whisperer

This brief is dedicated to my friend Dan Goldgeier, author of the hilarious book Killer Executions and Scrubbed Decks: An Outside-the-Box Look at Obnoxious Advertising and Marketing Jargon. (Makes a great under $5 office gift.)

Aired August 14, 2018.

GET THIS DAILY FLASH BRIEFING ON YOUR ALEXA DEVICE (OR ANY SMARTPHONE):

Enable the Beetle Moment Marketing Skill on your Amazon Alexa device. (Use this link or search "Beetle Moment" under the Alexa Skills section in your Alexa app or at amazon.com.)

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Three Ideas for this Week

Three quick bits of brain candy:

  1. Why avoid the news (via @jasonfried)
  2. Nearly half of working age families in the U.S. have nothing saved for retirement.
  3. Billion dollar ideas someone should invent via @allison_pons.

GET THIS DAILY FLASH BRIEFING ON YOUR ALEXA DEVICE (OR ANY SMARTPHONE):

Enable the Beetle Moment Marketing Skill on your Amazon Alexa device. (Use this link or search "Beetle Moment" under the Alexa Skills section in your Alexa app or at amazon.com.)

DON'T HAVE AN AMAZON ECHO? NO PROBLEM:

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Productive People Don't Care About Texting

When it comes to texting, the always-on mentality is a problem. Drop your sense of entitlement and assumption that the recipient has their phone on hand 24/7. We need quiet without distractions in order to think. Your text is not that important.

Article that inspired this brief: The 7 Things You Need to Know to Text With Good Etiquette

Hear the evergreen mp3 here (length: 5:07)

Hear this Flash Briefing by adding the Beetle Moment Marketing Skill to your Amazon Alexa device (search "Beetle Moment" under Skills in your Alexa app).

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Privacy: Be Stingy with Your Data - Buffalo Exchange Fail

The main ideas in this week's show:

  1. Stuff weighs you down.
  2. Data is precious. Protect your own and don't ask your customers for more than you need.
  3. Transparency is so key in business. Consumers can smell anything less.

Credit: "It's Just a Couch" Clip from American Beauty (1999) - watch full clip here.

Hear this Flash Briefing by adding the Beetle Moment Marketing Skill to your Amazon Alexa device (search "Beetle Moment" under Skills in your Alexa app, or click the big black graphic below).

Listen here (evergreen mp3) - length: 4:33

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My OG Etsy Shop - Accidental Ecommerce Education

 

GET THIS DAILY FLASH BRIEFING ON YOUR ALEXA DEVICE (OR ANY SMARTPHONE):

Enable the Beetle Moment Marketing Skill on your Amazon Alexa device. (Use this link or search "Beetle Moment" under the Alexa Skills section in your Alexa app or at amazon.com.)

DON'T HAVE AN AMAZON ECHO? NO PROBLEM:

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Filter Your Inputs: When to Unfriend - Flash Briefing 4

Read more on the blog: Unfriend Energy Drainers: Social Media Self-Care

Hear this Flash Briefing every week by adding the Beetle Moment Marketing Skill to your Amazon Alexa device (search "Beetle Moment" under Skills in your Alexa app).

Listen here (evergreen mp3) - length: 2:01

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