Emily Binder September 24, 2019 voice marketing Amazon's Easy Way to Top Search Results - "Financial Advice" SEO Example - Citywire Emily Binder September 24, 2019 voice marketing Voice search presents a huge opportunity because there is a scarcity of content. Instead of competing with 1.03 billion search results on Google, you can be up against ten on Amazon Alexa (for “financial advice” at least).