Would you rather compete with a billion others or ten? Here’s a stark example of just how blue the ocean of Alexa Skills and voice search is.
Search for “financial advice” on Google. There are 1.03 billion search results as of this writing.
Then search on Amazon.com under the “Alexa Skills” department, or under Skills in the Alexa app. There are TEN results.
Press play below for a 2-minute briefing about:
Why it’s easy to rank for your keywords on Amazon Alexa vs Google (SEO for Alexa Skills is a big opportunity)
Flash Briefing is far less competitive than podcasting (and shorter is better for most content)
How to repurpose Flash Briefing beyond just Alexa - it’s a marketing tool
Understand that this applies to almost any industry - not just finance!
Bottom Line about Voice Marketing
Voice is a big opportunity because right now there is a scarcity of content. It was like the early days of the internet when there were only 10,000 web pages. (There are currently about 10,000 Alexa Flash Briefings.)
Amazon is the third largest search engine in the world.
And it’s no longer about just products and ecommerce results. With Alexa providing answers, information, and voice experiences, this is becoming a search engine to compete with Google.
I’ll be presenting this and more cool information about how to use Alexa for marketing your wealth management firm at Citywire RIA on October 2, 2019. See you there!